December 2008

  • Posted: December 21st, 2008 - 11:37am by Doug Powell

    I’ve know Jim Romahn for about 15 years. His writing drives a lot of bureaucrats ballistic, which is why he’s recognized as one of Canada’s best journalists writing about food and agriculture.

    Jim just sent me this column about food, protectionism and hypocrisy. The South Koreans went somewhat nuts about American beef earlier this year, with riot police called to quell the protests of tens of thousands.

    Six months later and the Washington Post reported, what was the big deal?

    “Low-priced U.S. beef has appeared in supermarkets here in recent days, after a decision by three major retailers to start selling it again, and the reaction has been brisk business and no political fuss. Fifty tons of U.S. beef disappeared from shelves the first day it was offered for sale."

    That’s usually the way things work. Politicians worried about particular constituencies will make outrageous claims on behalf of all Canadians or Koreans or consumers in general, in the absence of any data. Yet when people are allowed to vote at the grocery store, with their wallet, conventional wisdom becomes political nonsense.

    So here’s Jim’s take on Canada, South Korea, trade and BS.

    Pity the beef and pork producers eager to increase exports to South Korea.

    Trade talks have been dragging on for years.

    For sure, the beef and hog producers of South Korea oppose dropping tariffs on Canadian products.

    But there’s also a big problem in our own back yard.

    The Koreans want to sell us cars, but Chrysler, Ford and General Motors are lobbying hard to maintain the 6.1 per cent tariff. So is the Canadian Autoworkers Union.

    There is another big problem – our dairy industry.

    The trade talks have expanded to bring in other countries to make a deal more attractive, especially to increase exports.

    So far those talks involve Singapore, Chile, Brunei and New Zealand.

    New Zealand wants to export its dairy products. And everybody knows Canadian dairy farmers won’t budge one iota.

    So, after 13 rounds of negotiations with South Korea, and a few with the so-called P4, Canada’s special interests are blocking trade deals that would quite obviously benefit beef and hog farmers and all Canadian consumers.

    It’s one thing to stonewall at the World Trade negotiations. It’s even more upsetting when our politicians stonewall on country-specific negotiations, and this P4 group of minor countries.

    What are the chances our politicians will agree to trade terms that will increase competitive pressure on our auto industry?

    What are the chances they will undermine supply management for the dairy and poultry farmers?

    What hope, then, that Canadians will be able to heed the advice of Prime Minister Stephen Harper when he says the current economic crisis calls for free trade.

    Harper reminds world leaders that protectionism gets blamed for some of the depth of the Great Depression.

    It’s not world leaders who need a lecture. It’s our own Canadian protectionists.

    What’s more, Harper has the tools to back his talk with action.

     If he could make a deal with the P4, it would set the stage for him to take a far more aggressive position in the World Trade negotiations.

     And there the goal from the beginning of the Doha round has been to benefit poor nations. And among the poorest people in those nations are farmers.

    The Canadian Federation of Agriculture and a series of agriculture ministers have pretended we can take a “balanced” position in trade negotiations, winning market access for our exporters and continued protection for the marketing boards.

    It’s obviously not true.

    The Doha round talks have repeatedly stalled. Thirteen rounds of negotiations with South Korea have failed to yield a deal. And Canada is unlikely to stay at the negotiating table with the P4 because it won’t compromise with New Zealand.

    It’s time for the general Canadian public to speak up and demand an end to political pandering to special interests. We can’t afford to waste our money and resources, especially as the rest of the world moves to capture the benefits of freer trade.

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  • Posted: December 21st, 2008 - 9:34am by Doug Powell

    ‘Tis the season for giving, and increasingly, food banks are distributing fresh produce.

    The New York Times reported earlier this month,

    “… food banks are preparing ready-to-eat meals, opening their own farms and partnering with institutions as varied as local supermarkets and state prisons to help gather and process food. They are also handling much more fresh produce, which requires overhauling the way they store and distribute food.”

    What the story doesn’t mention is the risks of foodborne illness associated with fresh produce and how best to manage those risks.

    Years ago, I went to an industrial kitchen that produced meals for several Toronto food banks to review their food safety protocols. It was impressive, and whatever fresh produce they got went into soups and stews, for food safety and preservation reasons.

    I’m all for increased consumption of fresh produce, through food banks and elsewhere. But acknowledge and manage the risks.
     

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  • Posted: December 20th, 2008 - 8:34pm by Doug Powell

    A Chicago eatery famous for “its rambunctious late-night crowd and foul-mouthed staff,” was closed after an inspection Thursday.

    Wiener's Circle, an iconic hot dog stand on the North Side, was shut down by the city today after inspectors found several food safety violations, including finding no hot running water at the Lincoln Park restaurant. …

    The inspection followed an inspection Dec. 12 after a customer called 311, claiming the restaurant had a rodent infestation. There was no evidence found of rodents, the release stated, but management was ticketed for having an overflowing garbage container.

     

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  • Posted: December 19th, 2008 - 6:05pm by Doug Powell

    The U.S. Food and Drug Administration (FDA) continues to caution consumers of a potential association between the development of illness in dogs and the consumption of chicken jerky products also described as chicken tenders, strips or treats. 

    FDA continues to receive complaints of dogs experiencing illness that their owners or veterinarians associate with consumption of chicken jerky products. The chicken jerky products are imported to the U.S. from China.  FDA issued a cautionary warning to consumers in September 2007.

    Australian news organizations report the University of Sydney is also investigating an association between illness in dogs and the consumption of chicken jerky in Australia. At least one firm in Australia has recalled their chicken jerky product and the recall notification stated the chicken jerky product was manufactured in China.

    FDA believes the continued trend of consumer complaints coupled with the information obtained from Australia warrants an additional reminder and animal health notification.

    Chicken jerky products should not be substituted for a balanced diet and are intended to be used occasionally and in small quantities.  Owners of small dogs must be especially careful to limit the amount of these products. … FDA has conducted extensive chemical and microbial testing but has not identified any contaminant.


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  • Posted: December 19th, 2008 - 5:18pm by Doug Powell

    The Maple Leaf makeover continued this week – a promotional video, settling all lawsuits for $27 million – yet some lingering questions remain. And neither Maple Leaf nor the Canadian Food Inspection Agency is rushing to answer the hard questions:

    • who knew what when;

    • why won’t Maple Leaf make their listeria test results public; and,??????

    • what is Maple Leaf Food's advice to those folks vulnerable to listeria.??????

    Rob Cribb of the Toronto Star reports today that thousands of pages of documents detailing the federal government's handling of this summer's listeria outbreak are being withheld.

    The Star and the CBC are seeking the records, which include emails sent between officials with the Canadian Food Inspection Agency (CFIA), Maple Leaf Foods and the City of Toronto, through an access to information request.

    The CFIA has imposed extensions of a year or more on top of the normal 30-day deadline for responding to such requests.

    The joint investigation used the federal access to information law in the hope that a request would yield records showing what went wrong, when officials first knew of the outbreak's potential impact and how quickly the system kicked in to protect Canadians.

    None of the records first requested four months ago have been released.

    Repeated requests for an interview with Federal Agriculture Minister Gerry Ritz have been denied.

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  • Posted: December 18th, 2008 - 9:17pm by Mayra Rivarola

    I arrived to Paraguay yesterday, escaping the freezing rain from Kansas right on time. It was close to 90 °F (around 30° C). A lot of my friends back in Kansas were jealous, but with 50% humidity, the heat is almost unbearable.

    This weather is also perfect for disease-transmitting mosquitoes and cockroaches. I have almost substituted body lotion with bug spray. And just yesterday, a dandy cockroach was climbing the curtains beside my bed (picture to the right).

    I cannot even imagine how many of these are roaming the restaurants that I normally go to. Actually, I’m not even sure if there is a governmental agency dedicated to food safety or anything of the sort. If there is, I probably wouldn’t trust it.

    Paraguay is one of the poorest nations in South America, with poverty levels of up to 50 percent and rising. Our government is a fiasco; corruption is institutionalized. We have lots to worry about.

    The culture of food safety that Doug is all over about is not often one of these worries. I didn’t know what that meant until I became a news puller. It will be interesting to ask around and see what people think.

    I will introduce my dad to the meat thermometer the next time he cooks an asado – typical barbecue of the region pic bellow – and I will report my findings. So keep tuned.

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  • Posted: December 18th, 2008 - 5:13pm by Doug Powell

    “Doug. Oprah is cross-contaminating everything.”

    Sure enough, there was Oprah on TV this afternoon in a repeat broadcast, with Christina Ferrare, who is supposedly cooking Oprah’s holiday meals.

    In a three minute segment, Oprah and her gal pal managed to repeatedly touch raw poultry and then touch everything else on her celebrity kitchen set – including cooked poultry – never once washed their hands, incorrectly inserted a meat thermometer into the bird, and said the bird had to be cooked to 180-185F. The correct temperature is 165F.

    Christina will not be cooking any of my meals. I’m sure she is relieved.
     

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  • Posted: December 18th, 2008 - 6:54am by Doug Powell

    Casey Jacob’s been working full-time with me for the past six months. We got  a bunch of papers coming out and she’s developing into a fairly decent writer. So here’s Casey’s version of the Top 10 food safety stories of 2008.

    1. Salmonella in tomatoes/peppers – problems with tracing sources of produce
    Companies that can provide efficient traceability systems for their products provide an advantage to the retail food service sector during recall and outbreak situations.

    2. Melamine in Chinese infant formula – know your suppliers
    Buyers need to know their suppliers, the risks that might be associated with their products, and how they should be managed. Suppliers should be able to demonstrate the safety of their products and processes, and have programs in place to manage risks.

    3. Listeria in deli meats and soft cheeses -- should vulnerable populations be warned?
    Beginning in July, 20 Canadians were killed and dozens were sickened by an outbreak of Listeria monocytogenes in deli meats produced by Maple Leaf Foods.
    Most of the deaths were related to the consumption of deli meats in places like nursing homes that were unaware of the recommendation that immunocompromised individuals avoid deli meats to reduce the risk of Listeria, unless they are thoroughly heated. Pregnant women are also advised to avoid unheated deli meats, soft cheeses, and other refrigerated ready-to-eat foods that can foster the growth of Listeria. Warnings for vulnerable young, elderly, ill, or pregnant. people on product labels or menus may provide information for those populations to make informed choices.


    4. Restaurant inspection disclosure systems on the rise
    The food service sector should recognize that certain diners are interested in the information provided by inspection reports and summaries. This increase in transparency highlights the importance of maintaining or improving. compliance with food safety regulations during inspections.

    5. Downer abuse in California –poor animal welfare can impact business
    It’s not enough for a producer or processor to say they are doing the right thing; they will have to be able to prove it using techniques like video surveillance. It is expected that proof of actions will become increasingly demanded and adopted over the next year.

    6. Patrons use cell phone cameras to document food safety issues
    Public health authorities in Toronto, Canada, shut down one of Chinatown’s most prominent restaurants after a passerby took a photo of rats on a countertop in February.

    7. E. coli O157:H7 linked to UK butchers – no food safety culture and lax inspection
    Creating a culture of food safety within an organization where all members from executives to front-line staff. have a set of shared values around risks will be come increasingly important for the foodservice sector.

    8. Pot pies and chicken thingies – the danger of microwave use and the difficulties of consumer communication
    USDA's Food Safety and Inspection Service (FSIS) issued a public health alert in March advising the public of a salmonellosis outbreak associated with frozen, stuffed raw chicken products in Minnesota—the sixth of its kind since 1998.
     It may be prudent to blatantly inform consumers through product package labeling that if products contained are raw and should, therefore, not be prepared in the microwave.

    9. Outbreaks at several universities -- outbreak communication strategies

    Several outbreaks of illness occurred at university campuses where communication departments were slow to take responsibility.

    10. Sourcing locally – don’t make assumptions about safety

    Organizations and individuals are making commitments to utilize local food sources. However, there is little discussion surrounding the microbiological safety of such food.  All foods, regardless of the location, should be sourced from trusted sources that provide evidence of safe practices, and claims regarding the safety of food should made in conjunction with sound data.

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  • Posted: December 17th, 2008 - 11:48pm by Doug Powell

    PhD student Ben is cursing me. I know he’s just finished watching Top Chef. So did I. So he had to endure smug stock-fixer Martha Stewart, who is constantly touching her hair when cooking. And the pretentiousness of food porn that is Top Chef.

    But give credit when deserved. Two weeks ago some of the chefs served lamb and used a food thermometer – they just didn’t say anything about proper temp or whether the thermometer helped decide whether the lamb was done.

    But this week, a refrigerator door was left open overnight and a bunch of pork and duck was sent to the trashbin after hours at room temp.

    Said one aspiring top cheffie:

    “I cannot serve meat that is not at a safe temperature. I could kill or make very sick everybody in the room.”

    Oh, and 15 years before Top Chef showed up, Toronto comedy fabs, Kids in the Hall, were skewering the fascination with all things food porn.
     

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  • Posted: December 17th, 2008 - 9:40pm by Doug Powell

    My kid just had this huge dump. Or a huge fart. Amy and I walked around in the snow this afternoon in our own sustainable transportation way, and when we got home I was holding her in the living room, and she passed gas for a good 30 seconds.

    It was awesome.

    I wouldn’t be much of a new parent if I didn’t talk about my kid’s bowel movements. And all this talk about the so-called sutainable ag community wanting some food porn type to be the agriculture secretary has me focused on baby farts.

    Bob and Angelique brought us dinner and hung out – much better than baby wresting in a restaurant – and we were watching some Flight of the Conchords reruns. Murray the Manager had a poster in his office that said, New Zealand: Don’t expect too much and you will love it.

    That’s how I feel about government appointments. Sure a political appointment can set a tone, make a fashion statement, but it’s not really going to change anything. And why wait for government – if you want to change something, go do it.
     

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  • Posted: December 17th, 2008 - 6:05pm by Doug Powell

    Having 10-day old baby Sorenne means a lot of sitting around. Seriously, the kid must have breastfed for 12 hours yesterday. And that means a lot of bad TV for Amy and Sorenne. Lately, it’s been a Real Housewives of Orange County marathon. I don’t know who lives like that and I don’t know what’s real about those people, but those ladies need to get their botoxed faces and fake boobies and restylane lips down to the Orange County Board of Supervisors.

    Despite a warning from the county grand jury, the Board once again declined Tuesday to impose a letter grading system designed to inform would-be diners about the health safety record of restaurants.

    Supervisor Bill Campbell, who once owned a chain of Taco Bell franchises, said he thought it was unfair to punish restaurant owners with grades or color codes if they had corrected problems and met health standards.

    Orange County does not require its 13,000 restaurants to post letter grades after health inspections. Instead, restaurants are required to post certificates showing that they have met food preparation and cleanliness standards or are scheduled for a reinspection because of past violations.

    In May, the Orange County Grand Jury concluded that the county's current system essentially keeps the public "in the dark" about a restaurant's record and suggested the county's Health Care Agency require restaurants to post letter grades so the public knows how they scored in their last safety inspections.


    After watching the mish-mash of federal, state and local approaches to restaurant inspection in a number of western countries for the past decade, I can draw two broad conclusions:

    • Anyone who serves, prepares or handles food, in a restaurant, nursing home, day care center, supermarket or local market needs some basic food safety training; and,

    • the results of restaurant and other food service inspections must be made public.

    Publicly available grading systems rapidly communicate to diners the potential risk in dining at a particular establishment and restaurants given a lower grade may be more likely to comply with health regulations in the future to prevent lost business.

    More importantly, such public displays of information help bolster overall awareness of food safety amongst staff and the public -- people routinely talk about this stuff. The interested public can handle more, not less, information about food safety.

    And instead of waiting for politicians to take the lead, the best restaurants, those with nothing to hide and everything to be proud of, will go ahead and make their inspection scores available -- today. Demand it ladies.

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  • Posted: December 16th, 2008 - 10:52pm by Doug Powell

    With disease outbreaks linked to unpasteurized milk rising in the United States, a review published in the January 1, 2009 issue of Clinical Infectious Diseases examines the dangers of drinking raw milk.

    Milk and dairy products are cornerstones of a healthy diet. However, if those products are consumed unpasteurized, they can present a serious health hazard because of possible contamination with pathogenic bacteria. An average of 5.2 outbreaks per year linked to raw milk have occurred in the United States between 1993 and 2006—more than double the rate in the previous 19 years, according to co-authors Jeffrey T. LeJeune and Päivi J. Rajala-Schultz of the College of Veterinary Medicine in Columbus, Ohio. …

    Raw milk advocates claim that unpasteurized milk cures or prevents disease, but no scientific evidence supports this notion. Testing raw milk, which has been suggested as an alternative to pasteurization, cannot ensure a product that is 100 percent safe and free of pathogens. Pasteurization remains the best way to reduce the unavoidable risk of contamination, according to the authors.

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  • Posted: December 16th, 2008 - 6:54am by Doug Powell

    The Brits and their piping hot. The Canadians and their 185F.

    No one knows where this advice comes from, yet every holiday, the soundbites are trotted out like a recurring nightmare. It’s like a song by Journey or Styx or Bryan Adams – Don’t Stop Believing, I’m Sailing Away, Summer of ’69 -- it keeps playing and it’s horrible.

    The UK Food Standards Agency
    came out with a computer screen saver yesterday that I couldn’t get to work, and just as well – it says “cook your turkey properly until the juices run clear.”

    Color is a lousy indicator: use a digital tip-sensitive thermometer and stick it in.

    Nevertheless, the communication experts at the Food Standards Agency say:

    “These are the three main ways to tell if poultry is cooked:

    * the meat should be piping hot all the way through

    * when you cut into the thickest part of the meat, none of the meat should be pink

    * if juices run out when you pierce the turkey, or when you press the thigh, they should be clear.”


    Piping hot reminds me of Dick van Dyke in Mary Poppins. Provide some scientific validation for these statements. And is it really so hard to recommend using a thermometer?

    In Canada, where the laws of physics are somehow different, Health Canada continues to recommend cooking all the crap out of the bird until 185F. The U.S. changed its advice to 165F years ago. When asked why, Canadian government types won’t talk. It’s a secret. But then again, Canada has no Parliament. It goes away. Just keep on believing.
     

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  • Posted: December 15th, 2008 - 3:26pm by Doug Powell

    The most effective risk communication is also the most personal.

    It’s about walking the talk.

    Michael McCain, president and CEO of Maple Leaf Foods in Canada knows this, but just can’t quite pull it off.

    McCain has personalized the message, taking responsibility for his deli meats that killed 20 people, but he can’t quite close the deal.

    Below is a new video released today to, I guess, reassure Canadians.

    From the beginning, I’ve asked some basic questions:

    • who knew what when;

    • why won’t Maple Leaf make their listeria test results public; and,

    • what is Maple Leaf Food's advice to those folks vulnerable to listeria.

    Mr. McCain, you’ve got some high profile science advisors now. Would they recommend that their pregnant daughters eat any cold cuts? Would you tell old folks homes not to serve unheated deli meats to their clients? Will you make listeria testing public? And will you provide a full accounting of listeria tests and actions in the weeks leading up to the recall of Aug. 17, 2008. Does epidemiology matter?

    So many questions, none of which are answered in your video.
     

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  • Posted: December 14th, 2008 - 11:13pm by Doug Powell

    Reindeer, like other deer, are ruminants, and like other ruminants, about 10 per cent will carry E. coli O157:H7 and relatives at any particular time.

    So when a farmer, or huckster, promoting tourism at his reindeer farm says,

    "About the worst that could happen is she could poop on you, but that's not really a problem because they really just poop raisins," he said. Raisins are a favorite part of the reindeer diet at the farm.

    "Or she could pee on you, but I wouldn't worry, because I think I've heard something about reindeer pee, Christmas and good luck."

    They aren’t poop raisins. Don’t eat poop.

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  • Posted: December 14th, 2008 - 10:01am by Doug Powell

    Baby Sorenne slept for a four-hour stretch last night. Not bad one week in. And now the big chill is supposed to arrive later today. It was 60F (15C) at 5 a.m., and has already dropped to 26F (-4C) by 10 a.m., and supposed to be 10F (-12C) by tonight.

    A year ago Manhattan (Kansas) was suffering through an ice storm that knocked power out for a few days. The U.S. Northeast is going through the same thing: more than 1 million homes and businesses are without power after a huge ice storm.

    “The ice storm compared with some of the Northeast's worst, especially in New Hampshire, where more than half the state -- 400,000-plus homes and businesses -- was without power at the peak of the outage. Far fewer customers were affected by the infamous Ice Storm of '98, when some residents spent more than a week in the dark. New Hampshire opened at least 25 shelters.”

    "This is pathetic," said Bob Cott of Portland, Maine. "I'm already sick of winter and we have nine days to go before it officially begins."


    And that’s a good reason to be in Kansas, rather than Maine, or Canada.

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  • Posted: December 14th, 2008 - 8:51am by Amy Hubbell

    Doug wrote a book called Mad Cows and Mother’s Milk about a decade ago. I still haven’t read it. I feel bad about that, but I don’t think it has the answers to my recent nursing questions.


    When we were meeting with the lactation consultant in the hospital (Melanie – you are fabulous, by the way), we asked her if foodborne illness could be passed on to the baby. She said no. She said not to worry about viruses such as flu or colds and that the baby cannot get Listeria or Salmonella from anything I eat.

     

    Once home from the hospital, I immediately went for the pâté, brie, goat cheese (thank you Graduate Students!), and smoked salmon. Who knew that motherhood could be so delicious?
     

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  • Posted: December 14th, 2008 - 7:13am by Doug Powell

    John Schlageck, described as a leading commentator on agriculture and rural Kansas and “whose writing reflects a lifetime of experience, knowledge and passion,” provides absolutely no evidence to support his assertion in The Emporia Gazette that America “enjoys the safest, most wholesome food in the world.”

    Schlageck also asks, “where do the most significant food safety problems occur — on the farm or in the kitchen?

    “If you guessed the kitchen, you’re probably one of those wise consumers who may already be well on your way to a wholesome, healthy eating lifestyle. On the other hand if you guessed the farm, chances are your kitchen may be a place where food is mishandled or poorly prepared.”


    Phrases like “on the other hand” are a waste of words my university students get penalized for using. I reward clear writing, in the tradition of Strunk and White in The Elements of Style.

    Schlageck also offers no evidence for his claim that the majority of food safety problems happen in the home. The evidence is contradictory, and we have a review that will be published soon.

    Bad writing and bad food safety assumptions need to be continually challenged. Blaming consumers may not be the best way to empower individuals.

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  • Posted: December 13th, 2008 - 8:48pm by Doug Powell

    Friday we took baby Sorenne to her first pediatrician’s appointment. Everything was cool, we went and got some groceries, and on the way home a reporter from the Times of London rang me up. He wanted to chat about dioxin in feed in Ireland and had actually found a technical report me and a couple of students wrote almost a decade ago about dioxin in Belgian feed.

    Indeed, I was the same person, oops, hang on a sec, removed the car seat from car, then chatted for about 20 minutes as I trugged the groceries up the hill.

    The stories are running Sunday morning in London and my quotes are an excellent example of baby brain: some of the right words are there, but much of what I said comes across as gibberish. Nevertheless, the stories provide an excellent overview of the dioxin-in-Irish-feed crisis.

    In the central science laboratory in York last Saturday, scientist Martin Rose stared in disbelief at his dioxin detector. He had injected a sample of Irish animal feed into the machine, and the results had gone off the scale. The level of toxic contamination was at least 5,000 times the legal limit.

    Rose knew there was some urgency about the analysis. The Irish authorities had asked the laboratory team to work over the weekend to get test results in a few days; normally it would take four weeks.

    At 3.40pm on Saturday last, Alan Reilly, deputy chief executive of the Food Safety Authority of Ireland (FSAI), was given the bad news. He called Brian Cowen and outlined the grim scenario. While only 8% of Irish pork was contaminated, it could not be isolated quickly.

    Every minute that the taoiseach dallied, consumers were eating dioxin-laden Irish meat. How much damage that might be doing to people’s health was not known. Nevertheless, Cowen made his decision almost immediately. Aware of the damage it would do to Ireland’s pork industry, he ordered a full recall of all pork products from September 1.

    “I actually can’t believe this decision is even being questioned,” said the FSAI’s Reilly. “I’m astonished by the people saying that we shouldn’t have ordered a recall. If we had left that meat on the shelves, leaving people to eat contaminated product, we would have been lambasted for being irresponsible, and in all probability we’d be out of our jobs.

    Doug Powell, scientific director of the International Food Safety Network at Kansas State University, said off-the-scale readings from the feed justified the action.

    “When you get those kind of numbers the response should be ‘let’s pull everything.’ If the public perceive that the authorities knew there was a risk and didn’t do anything, then they’d be crucified. From a crisis-management point of view it’s clear they did the right thing. Compare that with [the similar contamination crisis in] Belgium and we see the mess that came out of that.” …

    The International Food Safety Network’s Powell believes that the government’s policy of annual testing is insufficient. “One test a year is only a snapshot. How do you know what they are doing the other 364 days?” he said. “We talk ‘farm to fork’ food safety all the time, but are the guys making the feed taking it seriously? We need to get a culture where the manufacturer is saying ‘we can’t mess this up’ rather than waiting for somebody to catch you. Everybody needs to have a culture of food safety. The marketplace can be brutal but that’s why we need to change attitudes.” …

    According to Powell, the way forward is to change the culture that led to the crisis. “There will be a stigma associated with the product for a while,” he said. “The marketplace is going to demand better. Supermarkets will want to know what is going into the feed of their pigs. The producers and the processors can’t just say they have testing in place; they’ve got to prove it.”


    Below is the abstract from the technical report we produced on the dioxin in Belgian feed crisis of 1999. The entire report is available at http://www.foodsafety.ksu.edu/en/articledetails.php?a=3&c=9&sc=64&id=316

    In the spring of 1999, dioxin was introduced into the Belgian food supply, including exports, via contaminated animal fat used in animal feeds supplied to Belgian, French and Dutch farms. Hens, pigs and cattle ate the contaminated feed and high levels of dioxin were found in meat products as well as eggs. What followed was yet another European food safety scandal filled with drama and public outcry. There were government investigations, the removal and destruction of tons of eggs and meat products and huge economic losses. The case study of this incident reported here illustrates how the crisis unfolded, and evaluates how the Belgian government managed and communicated this crisis, based on publicly available documentation. The government's major error, based on the unfolding public discussion of the events, was a perceived failure to publicly acknowledge the crisis, resulting in accusations of a self-serving cover-up. The government's poor crisis management and communication strategy became the focus of intense public and media criticism and blame. Moreover, the significant issue of poor quality control in the food and feed industries was pushed to the sideline. Not only was the reputation of the food supply tarnished but public confidence in the government was damaged, leading to the resignations of two cabinet ministers and the ousting of the ruling party in a national election. This study confirms the basic components required to manage food-related stigma:

    • effective and rapid surveillance systems;

    • effective communication about the nature of risk;

    • a credible, open and responsive regulatory system;

    • demonstrable efforts to reduce levels of uncertainty and risk; and,

    • evidence that actions match words.
     

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  • Posted: December 13th, 2008 - 2:44am by Doug Powell

    I don’t really know Bob Brackett other than an annual chat when we run into each other at meetings. Years ago I started calling him the best-dressed man in food safety ‘cause he always wore a sharp suit.

    Bracket started out in academia, established himself at the University of Georgia, then went to government as director of the Food and Drug Administration’s Center for Food Safety and Applied Nutrition, and then to industry as senior vice president and chief science and regulatory affairs officer of the Grocery Manufacturers Association. That’s a lot of titles. And gives Bracket a credibility others can only talk about. This guy walks the talk, and has done it in various shoes.

    Bracket writes in this morning’s N.Y. Times that the Grocery Manufacturers Association agrees with the Dec. 6, 2008 Times editorial that that the Food and Drug Administration should be given more resources and authority to prevent contamination of the nation’s food supplies.

    Once in office, President-elect Barack Obama and his administration should commit to increasing annual food-related spending to $900 million by 2012 and should work with Congress to quickly modernize our food safety laws.

    Specifically, the F.D.A. should be allowed to set and enforce safety standards for fruits and vegetables; require every food manufacturer to adopt, regularly update and make available for F.D.A. confirmation a food safety plan; and require food importers to document the steps they are taking to police their foreign suppliers.

    By doing much more to prevent contamination — and by expanding and better targeting inspections — the next administration can immediately address the challenges of rising food imports and changing consumer preferences.


    Good on ya.

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